In eighteenth-century Europe, potatoes were considered a leprosy inducing invention of the devil and this belief was particularly […]
Category Archive: Of Marketing, brands etc.
Harry Baals – and, yes, it is pronounced as “Balls”, remember this, it is important to the story […]
Walking into the office get-together, you scan your eyes around the room, wave to a colleague standing by […]
Understanding human attitudes to technology is probably as important as all the technical efforts made for connected cars.
What ails modern marketers
Are marketers addicted to the right substances? My first boss was an alumnus of India’s Harvard University for […]
Is there room for TV in the life of the always-online consumer?
Originally published in afaqs here At B-school, our Marketing professor cautioned us against sins a marketer must not commit. […]
Is Customer Services stuck in a time warp?
What an 80 + year old store in Connaught Place can teach us .
thirtymlmusings 