First published in BW Businessworld here. Circa 1980, motorists on the iconic Route 66, passing through the small […]
marketing
All this talk of the ‘new normal’ reminds me of the Kingdom of Poyais from circa 1822
The crowd was growing impatient, waiting for the doors to open. The hands seemed to be plodding wearily […]
In eighteenth-century Europe, potatoes were considered a leprosy inducing invention of the devil and this belief was particularly […]
Harry Baals – and, yes, it is pronounced as “Balls”, remember this, it is important to the story […]
Are marketers addicted to the right substances? My first boss was an alumnus of India’s Harvard University for […]
Originally published in afaqs here At B-school, our Marketing professor cautioned us against sins a marketer must not commit. […]
Is Customer Services stuck in a time warp?
What an 80 + year old store in Connaught Place can teach us .
If you find yourself in Lodhi gardens or the lawns surrounding Qutb Minar in the morning hours you […]
thirtymlmusings 