First published in BW Businessworld here. Who wrote the background score for Titan watches advertisements? This was a […]
marketing
First published in BW Businessworld. In the late 19th century a railway signalman called James Edwin ‘Jumper’ Wide […]
In 2003, two telecommunications companies in New Zealand couldn’t decide which of them should have access to a […]
The paradox today is that with an unprecedented amount of data, tools, and analytics at our disposal, we are overwhelmed with reports and find it difficult to make meaning of it all
First published in BW Businessworld here. During World War I when the Germans managed to tap phonelines, intercept […]
First published in BW Businessworld here. In 1967, during a launch rehearsal test, all three astronauts of Apollo-I […]
First published in BW Businessworld, 19 July 2021. Read it here. In the 1960s, CIA’s Directorate of Science […]
First published in BW Businessworld here. Idi Amin was the President of Uganda from 1971 to 1979. In […]
First published in BW Businessworld here. A visit to the Vatican inspired the bookseller, Josep Maria Bocabella, to […]
People are not as logical and rational as classical economists believe nor as emotional and irrational as behavioral economists lead us to believe. The truth, and hence the most valuable insights, lies somewhere in between.